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Heyyy, Girl!

Mocha Girl Beauty was founded with one goal in mind: to inspire a community of Brown women who are often excluded and overlooked in both the beauty and fashion industry. We are aiming to build the first-ever digital media destination platform that produces original content centered around the Millennial Brown woman!

These 12 Brown Girl Beauty Gurus Share Their Fav Makeup Hacks

These 12 Brown Girl Beauty Gurus Share Their Fav Makeup Hacks

 Graphics by:  @juliette_mekiki

Graphics by: @juliette_mekiki

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Mocha Girl Beauty Influencer Intro Text
 “Always love yourself first, inside and out. Growing up, I thought putting on makeup and straightening my hair was the only way I would ever get noticed. When I started taking better care of myself, I knew that all that crap I thought before was foolish, I’m beautiful no matter what.”-  @Brooklynpetite

“Always love yourself first, inside and out. Growing up, I thought putting on makeup and straightening my hair was the only way I would ever get noticed. When I started taking better care of myself, I knew that all that crap I thought before was foolish, I’m beautiful no matter what.”- @Brooklynpetite

 “Growing up, I wish I would have known that the European standard of beauty wasn't necessarily the right one or the only one...As the years have passed, I've come to learn the detrimental effects this marginalization can have on many women of color, including myself- I lost my identity for a while. Now, I've adopted a strong mentality in understanding that beauty does not just come in one style, shape, size or color, rather it is the most subjective, personal and unique quality we each possess.” -@ Collegiatebeauty

“Growing up, I wish I would have known that the European standard of beauty wasn't necessarily the right one or the only one...As the years have passed, I've come to learn the detrimental effects this marginalization can have on many women of color, including myself- I lost my identity for a while. Now, I've adopted a strong mentality in understanding that beauty does not just come in one style, shape, size or color, rather it is the most subjective, personal and unique quality we each possess.” -@Collegiatebeauty

 “One piece of advice I wish I had for my younger self would be not being afraid to experiment with color products because I was dark skinned. I was really scared to try red lipstick because I didn't think it would look well on me! NOW I LOVE IT!!!” - @Cydbee

“One piece of advice I wish I had for my younger self would be not being afraid to experiment with color products because I was dark skinned. I was really scared to try red lipstick because I didn't think it would look well on me! NOW I LOVE IT!!!” -@Cydbee

 “When using a cream contour, apply in the direction you are going to blend!” - @Ellarie

“When using a cream contour, apply in the direction you are going to blend!” -@Ellarie

 “Wear whatever makes you happy, it's your face! You're free to be unapologetically you! Makeup is an art form and a way for you to express yourself. Don't let anyone tell you what's "wearable." Be bold, be colorful, be natural. Do whatever makes you feel good!”- @Giuliannaa

“Wear whatever makes you happy, it's your face! You're free to be unapologetically you! Makeup is an art form and a way for you to express yourself. Don't let anyone tell you what's "wearable." Be bold, be colorful, be natural. Do whatever makes you feel good!”-@Giuliannaa

 “Number one Beauty tip is to not get too stuck on finding your perfect shade in foundation. As a WOC it’s hard to find a foundation that has my perfect shade and undertone so my tip is to start mixing! I almost never use one foundation, I like to mix foundations to get my perfect shade…Also, start a skincare regimen from a young age. Having healthy skin is the base for having a good makeup day.”- @Highonlifestylee

“Number one Beauty tip is to not get too stuck on finding your perfect shade in foundation. As a WOC it’s hard to find a foundation that has my perfect shade and undertone so my tip is to start mixing! I almost never use one foundation, I like to mix foundations to get my perfect shade…Also, start a skincare regimen from a young age. Having healthy skin is the base for having a good makeup day.”-@Highonlifestylee

 “You are BEAUTIFUL inside out and you don’t need to put in much for the world to notice or acknowledge your BEAUTY OR SKIN. My holy grail beauty product for all women of color: Lipglosses because I believe it completes every look without any effort at all Skincare wise, I would recommend every woman of color to at least own a VITAMIN E oil because it is essential, and also contributes to a healthy looking skin, which basically gives the appearance of a glowy melanin skin.”-  @Hilldarh

“You are BEAUTIFUL inside out and you don’t need to put in much for the world to notice or acknowledge your BEAUTY OR SKIN. My holy grail beauty product for all women of color: Lipglosses because I believe it completes every look without any effort at all Skincare wise, I would recommend every woman of color to at least own a VITAMIN E oil because it is essential, and also contributes to a healthy looking skin, which basically gives the appearance of a glowy melanin skin.”- @Hilldarh

 “Ooooo!! My Holy grail product…Juvia’s place for eyeshadow- those pigments are amazing!” - @Keshiaeast_

“Ooooo!! My Holy grail product…Juvia’s place for eyeshadow- those pigments are amazing!” -@Keshiaeast_

  “Love the skin you are in and that everything about you is so unique and so beautiful, it makes you who you are and you are special! I grew up looking at models that had big round blue eyes and as an asian girl, when I was younger, I always felt so insecure about the way my eyes looked. Why don't they look like the models that everyone loved, why did I have to be born this way. But as I grew older I started to realise this makes me different from other girls, my skin tone, my hair colour, my eye shape.” - @jennydo_


“Love the skin you are in and that everything about you is so unique and so beautiful, it makes you who you are and you are special! I grew up looking at models that had big round blue eyes and as an asian girl, when I was younger, I always felt so insecure about the way my eyes looked. Why don't they look like the models that everyone loved, why did I have to be born this way. But as I grew older I started to realise this makes me different from other girls, my skin tone, my hair colour, my eye shape.” -@jennydo_

 "My best makeup tip for amazing application is to have a great skin prep routine!... Moisturizing your face is a must!" -@ LOJE LOJE

"My best makeup tip for amazing application is to have a great skin prep routine!... Moisturizing your face is a must!" -@LOJE LOJE

 “Use a dark lip liner to make otherwise pasty lipsticks work and mix foundations to get your perfect skin tone!” - @Mrjovitageorge

“Use a dark lip liner to make otherwise pasty lipsticks work and mix foundations to get your perfect skin tone!” -@Mrjovitageorge

 “It’s no secret that melanin skin is more commonly known for its ageless beauty. That’s why skincare is extremely crucial to continue having healthy skin. Healthy skin will always reflect a more flawless finish when wearing makeup…“Bold colors are okay!!! The darker your skin is, it doesn’t mean that you need to limit yourself to color. That’s the beauty of deeper skin. Colors make a true statement!”-@ viva_glam_kay ”

“It’s no secret that melanin skin is more commonly known for its ageless beauty. That’s why skincare is extremely crucial to continue having healthy skin. Healthy skin will always reflect a more flawless finish when wearing makeup…“Bold colors are okay!!! The darker your skin is, it doesn’t mean that you need to limit yourself to color. That’s the beauty of deeper skin. Colors make a true statement!”-@viva_glam_kay

About Juliete Mekikian
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